Alcantara Technology of Dreams

Alcantara, Technology of Dreams, an exhibition shown at the Palazzo Reale, Milan invites visitors to cross the threshold between reality and dreams, concreteness and imagination. Six designers from fashion, product, lighting , interior and exhibition design were invited to reinterpret in their installations the concepts of beauty, flexibility, tactility, envelopement and transformability, characteristics of the Alcantara style. Each room contains a site specific installation by one of the designers featuring Alcantara.

Alcantara, Technology of Dreams gives prominence to the artists' ability to understand and interpret Alcantara's multifaceted qualities through their specific artistic and design style.

Gentucca Bini / Sur Reale
Gentucca Bini / Alcantara / London Design Journal
Gentucca Bini / Alcantara / London Design Journal
Gentucca Bini / Alcantara / London Design Journal
Gentucca Bini / Alcantara / London Design Journal
068_MNT_1309.JPG
Gentucca Bini / Alcantara / London Design Journal

The period upholstery's sumptous ornamentation inspired Gentucca Bini. For Sul-reale(Su-real) the renowned stylist and designer splits the space into a play of optical illusions to highlight Alcantara's phot-printing qualities.

 
Nendo / Alcantara / London Design Journal
photo by Akihiro Yoshida

photo by Akihiro Yoshida

Nendo / Alcantara / London Design Journal
Nendo / Alcantara / London Design Journal
Nendo / Alcantara / London Design Journal

II Teatro del Principe (The Prince's Theatre) Alcantara's versatility, which Nendo pushes to the extreme, interprets a new material perspective in a solution that evokes the fine workmanship of the master cabinet-makers of the time filtered through Japanese senses of harmony and measure.

 
Paola Navone / the stronghold of silence / London Design Journal
Paola Navone / the stronghold of silence / London Design Journal
Paola Navone / the stronghold of silence / London Design Journal
Paola Navone / the stronghold of silence / London Design Journal

Paola Navone's The Stronghold of Silence is almost a mini fortress, a material barrier that creates a secluded meditation space to underline Alcantara's soundproofing proficiency. The material displays gradient shading and then project gives prominence to its perfect ability to coordinate with the vintage damask of a number of upholstered elements.

 
Ingo Maurer / Oh man its Ray / London Design Journal
Ingo Maurer / Oh man its Ray / London Design Journal

For his Oh Man, It's A Ray, Ingo Maurer employs one of his celebrated lighting installations to alter the space with magical effects. His work emphasises Alcantara's elegant colours and decorative motifs in a play of light that creates a bridge between the past and the present in a scenario of pure aesthetic emotion.